Industry WIKI

Branding national myths and symbols (BNMS) is a field of research focusing on branding and marketing of a nation's myths and symbols. The research blends the theories of marketing, cultural communications, sociology, public relations, and semiotics. The awareness of a nation's (or a collective group's) internal myths and symbols may result in raising cultural relations between nations, a

The Croeseid, anciently Kroiseioi stateres, was a type of coin, either in gold or silver, which was minted in Sardis by the king of Lydia Croesus (561–546 BC) from around 550 BC. Croesus is credited with issuing the first true gold coins with a standardised purity for general circulation, and the world's first bimetallic monetary system.