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Hisense

Hisense Group Co., Ltd. is a Chinese multinational major appliance and electronics manufacturer headquartered in Qingdao, Shandong, China. Television sets are one of its principal products. In the first quarter of 2026, Hisense accounted for 13% of global television shipments, behind Samsung and TCL, according to Counterpoint Research. Hisense also operates as an original equipment manuf

Trading basics

Puffery

Puffery is undue or exaggerated praise. Puffery serves to "puff up" what is being described. In law, puffery is usually invoked as a defense argument: it identifies general praising speech, typically produced by a seller, which is not expected to be relied upon and does not give rise to legal liability. In a circular manner, legal explanations for this normative position describe the non