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Industry WIKI

Digital assets and currencies

Understand assets, networks and trading mechanics with sources you can check.

Trading basics

Direct-to-consumer

Direct-to-consumer (DTC or D2C) is a modern variation of the business-to-consumer (B2C) business model. The DTC is a business model of selling products directly to customers and thereby bypassing any third-party retailers, wholesalers, or intermediaries. Direct-to-consumer sales are usually transacted online, but direct-to-consumer brands may also operate physical retail spaces as a comp