XPayIndustry WIKIBack to home
XPAY KNOWLEDGE

Industry WIKI

Digital assets and currencies

Understand assets, networks and trading mechanics with sources you can check.

Trading basics

Ambush marketing

Ambush marketing or ambush advertising is a marketing strategy in which an advertiser "ambushes" an event to compete for exposure against other advertisers.

Trading basics

Mega event advertising

Major annual or one-time televised mega-events can draw large viewership and significant interest from regional, national, and international advertisers. Advertisers strategically unveil major marketing campaigns in conjunction with televised mega-events and create memorable advertising content with high entertainment value. Some mega-event advertising, such as during the Super Bowl, eve

Trading basics

Sports betting

Sports betting is the activity of predicting sports results and placing a wager on the outcome.