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Kirkbi
Kirkbi A/S is a Danish investment management company headquartered in Billund, Denmark, that serves as a family office to manage the fortune of the Kristiansen family, the current owners of the Lego Group. It owns 75% of The Lego Group, 47.5% of Merlin Entertainments, and 100% of BrainPop.
Trading basicsMerlin Entertainments
Merlin Entertainments Limited is a global entertainment company based in London, England, which operates a number of theme park resorts and other visitor attractions. It is currently owned by the consortium Motion JVCO Ltd, which includes Kirkbi (the investment arm of the Kristiansen family that also controls the Lego Group), Blackstone Inc and CPP Investments.