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Trading basics

Brookstone

Brookstone is a chain of retail stores in the United States and China. It was founded as a mail-order business in 1965, when it started selling items, such as dental clamps and other specialty tools. Its first physical location opened in 1973 in Peterborough, New Hampshire. The company's headquarters are currently located in Merrimack, New Hampshire.

Trading basics

Fogo de Chão

Fogo de Chão, Inc. (Brazilian Portuguese: [ˈfoɡu dʒi ˈʃɐ̃w]; Portuguese for 'Ground Fire') is a Brazilian chain of rodízio-style steakhouses (churrascarias) founded in 1979 by brothers Arri and Jair Coser, along with Jorge and Aleixo Ongaratto. The restaurant chain specializes in Southern Brazilian cuisine, primarily serving churrasco barbecued meats and traditional side dishes. First es

Trading basics

Food marketing toward children

The United States food and beverage industry has increased the amount of advertising that intensively and aggressively targets children through multiple channels. Food marketers know that youth consumers have equal if not more spending power than adults, they hold purchasing influence, and have the potential to be lifelong consumers. The advertisements for products predominantly high in

Trading basics

Guitar Center

Guitar Center, Inc. is an American musical instrument retailer chain headquartered in Westlake Village, California. It operates 304 locations and is the largest company of its kind in the United States.

Banking

Private equity in the 1990s

Private equity in the 1990s relates to one of the major periods in the history of private equity and venture capital. Within the broader private equity industry, two distinct sub-industries, leveraged buyouts and venture capital, experienced growth along parallel although interrelated tracks.

Trading basics

Staples Inc.

Staples Inc. is an American office supply retail company headquartered in Framingham, Massachusetts.

Trading basics

Unique selling proposition

In marketing, the unique selling proposition (USP), also called the unique selling point or the unique value proposition (UVP) in the business model canvas, is the marketing strategy of informing customers about how one's own brand or product is superior to its competitors (in addition to its other values).