Industry WIKI

Airline booking ploys are used by travelers in commercial aviation to lower the price of flying by circumventing airlines' rules about how airline tickets may be used. They are generally a breach of the contract of carriage between the passenger and the airline. Airlines discourage such activities but have difficulty enforcing measures against them.

Revenue management (RM) is a discipline that aims to maximize profit primarily by adjusting pricing and managing occupancy. The strategy is used in hotel management, selling event tickets and airfare, retail promotions, software licensing, and other industries. It is seen by some as synonymous with yield management.

Yield management (YM) is a variable pricing strategy, based on understanding, anticipating and influencing consumer behavior in order to maximize revenue or profits from a fixed, time-limited resource (such as airline seats, hotel room reservations, or advertising inventory). As a specific, inventory-focused branch of revenue management, yield management involves strategic control of inv