Industry WIKI

Ad blocking (or ad filtering) is a software capability for blocking or altering online advertising in a web browser, an application or a network. This may be done using browser extensions or other methods, such as browsers with inside blocking.

Google bombing, also known as Google washing, is the practice of causing a website to rank highly in web search engine results for irrelevant, unrelated or off-topic search terms. It is in contrast of search engine optimization (SEO), which is the practice of improving the search engine listings of web pages for relevant search terms.