Industry WIKI

An appeal to fear (also called argumentum ad metum or argumentum in terrorem) is a fallacy in which a person attempts to create support for an idea by attempting to increase fear towards an alternative. An appeal to fear is related to the broader strategy of fear appeal and is a common tactic in marketing, politics, and media (communication).

Arif Masood Naqvi (born 13 July 1960) is a Pakistani businessman, who was the founder and chief executive of the Dubai-based private equity firm, The Abraaj Group and Aman Foundation. The Abraaj Group was founded in 2002 and operated in Africa, Asia, Latin America, Middle East, Turkey and Central Asia, and is currently in liquidation due to accusations of fraud.

Baron Danglars (pronounced [ba-ʁɔ̃ dɑ̃.ɡlaʁ]) is a fictional character in the 1844 adventure novel The Count of Monte Cristo by Alexandre Dumas, and one of the three main antagonists alongside Gérard de Villefort and Fernand de Morcerf. He begins the story as the supercargo of the merchant ship Pharaon, along with its first mate Edmond Dantès. Motivated by jealousy over Dantès's promotio

Fear, Uncertainty, and Doubt (FUD), or Fear, Uncertainty, Doubt, and Despair (FUDD), is a manipulative tactic used in sales, media, marketing, public relations, opinion polling, and cults. FUD is generally a strategy to influence by disseminating negative, dubious, and false information. FUD is "implicit coercion" by "any kind of disinformation used as a competitive weapon." It is a tact

Media manipulation refers to orchestrated campaigns in which actors exploit the distinctive features of broadcasting mass communications or digital media platforms to mislead, misinform, or create a narrative that advances the interests and agendas of perpetrators of such campaigns.

Speedpass was a keychain radio-frequency identification (RFID) device introduced in 1997 by Mobil (which merged with Exxon to become ExxonMobil in 1999) for electronic payment. It was originally developed by Verifone. By 2004, more than seven million people possessed Speedpass tags, which could be used at approximately 10,000 Exxon, Mobil and Esso gas stations worldwide.

TikTok Shop is an e-commerce feature of the video hosting service TikTok. Officially launched in September 2023, the feature enables users interested in starting a business and generating income to upload their curated products on TikTok for others to discover and purchase. Daily sales averaged approximately US$7 million in October 2023.As of October 2026, it has been estimated that 54 m